Custom Billboard Images
The Custom Billboard Images pass in Build and Conquer: how it works, what an image ID is, and the safe way to put your own pictures on in-game billboards.
Custom Billboard Images costs 99 R$ and lets you put your own Roblox image ID onto billboards in Build and Conquer. You still need the billboard building and a moderated Roblox image — the pass just unlocks the feature.
Custom Billboard Images is the smallest pass in Build and Conquer at 99 R$, and the only purely creative one. It lets you put your own picture on your city's billboards.

What it actually does
| Element | Detail |
|---|---|
| Effect | Put your own Roblox image ID onto in-game billboards |
| Still required | A billboard building in your city |
| Your image | Must be a Roblox-uploaded, moderated asset — IDs are Roblox asset IDs, not links |
| Price | 99 R$ |
How people use it
Billboards are the props the V0.1 update leaned into — community footage spends real time zooming in on them, because they are the cheapest way to make a city read as yours. Typical uses: your country's flag or logo, a photo strip of your alliance, or an advert for the shop district below the billboard.
Practical notes
- Upload first, buy when you have an image you like. The pass is only worth it once you have a moderated asset ID ready.
- Keep it clean. Roblox moderates uploaded images; a rejected asset means a billboard showing nothing.
- It is cosmetic. Nothing about the pass touches income, population or war. If you are still building your economy, the money guide is the better read today.
All four passes are compared on the game passes overview.





